Weekend Soda — American Comic-Style Can Packaging & Illustration

Hand-drawn American comic-style can packaging for Weekend Soda's 12-can BoomBox — a zero-sugar functional soda. Each flavor gets its own illustrated comic panel.

Weekend Soda is a functional soda by Tomorrow Inc. — zero sugar, low calories, and a flavor experience that evolves with every sip, thanks to proprietary sweet-protein technology. We designed a comic-style packaging system for the brand's 12-can BoomBox set.

Every illustration on the cans was drawn from scratch in a bold American comic style: heavy outlines, flat colors, dynamic poses, and that playful, retro post-apocalyptic charm. Each flavor — cherry, cola, orange creamsicle, and more — gets its own comic panel identity, so the 12 cans read as a single connected series.

Built for an online-first DTC brand, the system works as a set: 12 cans together become a shelf-worthy collection, and individual characters crop into stickers, social posts, and unboxing moments.

weekendsoda design branding  Advertising  visual identity Brand Design ILLUSTRATION  adobe illustrator cartoon Drawing

weekendsoda design branding  Advertising  visual identity Brand Design ILLUSTRATION  adobe illustrator cartoon Drawing
weekendsoda design branding  Advertising  visual identity Brand Design ILLUSTRATION  adobe illustrator cartoon Drawing
weekendsoda design branding  Advertising  visual identity Brand Design ILLUSTRATION  adobe illustrator cartoon Drawing
weekendsoda design branding  Advertising  visual identity Brand Design ILLUSTRATION  adobe illustrator cartoon Drawing
weekendsoda design branding  Advertising  visual identity Brand Design ILLUSTRATION  adobe illustrator cartoon Drawing
weekendsoda design branding  Advertising  visual identity Brand Design ILLUSTRATION  adobe illustrator cartoon Drawing
weekendsoda design branding  Advertising  visual identity Brand Design ILLUSTRATION  adobe illustrator cartoon Drawing
weekendsoda design branding  Advertising  visual identity Brand Design ILLUSTRATION  adobe illustrator cartoon Drawing
weekendsoda design branding  Advertising  visual identity Brand Design ILLUSTRATION  adobe illustrator cartoon Drawing
weekendsoda design branding  Advertising  visual identity Brand Design ILLUSTRATION  adobe illustrator cartoon Drawing
weekendsoda design branding  Advertising  visual identity Brand Design ILLUSTRATION  adobe illustrator cartoon Drawing
weekendsoda design branding  Advertising  visual identity Brand Design ILLUSTRATION  adobe illustrator cartoon Drawing
weekendsoda design branding  Advertising  visual identity Brand Design ILLUSTRATION  adobe illustrator cartoon Drawing
weekendsoda design branding  Advertising  visual identity Brand Design ILLUSTRATION  adobe illustrator cartoon Drawing
weekendsoda design branding  Advertising  visual identity Brand Design ILLUSTRATION  adobe illustrator cartoon Drawing
weekendsoda design branding  Advertising  visual identity Brand Design ILLUSTRATION  adobe illustrator cartoon Drawing
weekendsoda design branding  Advertising  visual identity Brand Design ILLUSTRATION  adobe illustrator cartoon Drawing
weekendsoda design branding  Advertising  visual identity Brand Design ILLUSTRATION  adobe illustrator cartoon Drawing
weekendsoda design branding  Advertising  visual identity Brand Design ILLUSTRATION  adobe illustrator cartoon Drawing
weekendsoda design branding  Advertising  visual identity Brand Design ILLUSTRATION  adobe illustrator cartoon Drawing

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We’re Marcato, an award-winning digital agency. We specialize in website and mobile app design, animation & branding services.